HOST-READ INVENTORY · 2025 RATE CARD
The shortest serious news brief in American broadcasting — and the most-quoted one in New York media plans.
New York Minute Show sells 100% host-read inventory across the Daily Minute (58 seconds), longform deep-cuts, the Friday Wrap newsletter, and our bilingual Street Corner segments. Every spot is read by a show host. Every read earns recall. Every campaign ships with a 9.4% call-to-action conversion rate — verified by Edison Research against the 2024 industry average.
Below: the four numbers a planner needs to qualify the buy, the four formats on offer, the audience a media buyer is buying, and the testimonial of a sponsor who already ran the flight.
THE QUALIFYING NUMBERS
Four stats a media buyer needs to defend the buy in a plan.
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1.8M
Cross-platform downloads per month across Spotify, Apple, YouTube Shorts, and SiriusXM Channel 132.
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9.4%
Average call-to-action conversion rate on host-read sponsor spots — verified, sponsor-by-sponsor.
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3.1×
Edison Research Q2 2024 listener-recall lift vs. the podcast industry benchmark for the average sponsored segment.
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1,847
Consecutive weekday Daily Minute episodes aired without a missed broadcast — the streak that keeps a media plan in lockstep with the news cycle.
INVENTORY ON OFFER · 2025
Four host-read formats. One zero-programmatic roster.
Every spot on New York Minute Show is read live by a show host — Jules Marchetti, Priya Ramanathan, or one of our six contributing correspondents. No programmatic remnant, no pre-recorded voice-drop, no banner swap. Every read ships in the same voice New Yorkers already trust at 7:42 a.m.
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01 / Daily Minute Pre-Roll
The 58-second flagship.
The brief that built the show. Every weekday morning the host delivers a 58-second read on New York's lead story — your message lands in that same tight window, before the news, in a tone the audience already trusts.
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02 / Longform Mid-Roll
Deep-dive sponsorship, :90 to :120.
Our longform slots give the host room to actually use your product on air — to walk a listener through the offer, land a vanity URL, and pause for the call-to-action. The 9.4% conversion rate you see above is anchored to this format.
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03 / The Wrap Newsletter
Friday inbox. 42% open rate.
"The Wrap" closes the workweek for 78,500 New Yorkers. The sponsor block is written in the same voice as the editorial — host-attributed, never banner-style — and ships with a unique UTM so the read is fully attributable.
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04 / Street Corner Co-Brand
Bilingual English / Spanish segment.
The only NYC podcast series with a dedicated Spanish-language producer on staff. Street Corner segments run across Brooklyn, Queens, and the Bronx, and are read in both English and Spanish on the same episode.
THE AUDIENCE YOU'RE BUYING
New York City commuters and metro-area professionals, 25 to 54.
Audience composition from the Q3 2024 listener survey (n = 4,200), cross-checked against Spotify for Podcasters and Apple Podcasts Connect demographic pulls.
34
Median age. Skews slightly older on longform (38) and younger on YouTube Shorts cross-posts (29).
$112K
Median household income, Q3 2024 listener survey. Top-quartile index in Manhattan, Brooklyn, and Hudson County.
Gender split
- Male · 54%
- Female · 44%
- Non-binary / PNTS · 2%
Top boroughs
- Brooklyn31%
- Manhattan28%
- Queens19%
- The Bronx11%
- Staten Island & Hudson County11%
Top daypart
7:00 – 9:30 a.m. weekday commute window — 62% of all Daily Minute listens.
Platform mix
- Spotify41%
- Apple Podcasts33%
- YouTube Shorts (cross-post)14%
- SiriusXM Channel 1328%
- Other / web embed4%
All figures verified against the Q3 2024 New York Minute Show listener survey (n = 4,200). Media kit deck includes a full crosstab by borough, age band, and daypart on request.
SPONSOR ATTRIBUTION
“We ran a four-week host-read flight on the Daily Minute and a single long-form mid-roll. The host-read spot outperformed every other audio placement in the plan — same offer, same landing page — by a factor of two on coupon redemption, and the post-campaign Edison recall read came back at 3.4× our category benchmark. We shifted Q4 budget into the show the week the flight ended.”
NEXT STEP · 48-HOUR RESPONSE WINDOW
Request the full media kit — placements, rates, audience crosstabs, and case studies from the last four quarters.
Drop us a note with your brand, your flight window, and the format you lead with. Sponsorships Director replies within 48 business hours with the deck, an inventory hold, and a proposed host-read copy draft for your category.